As early as 2020, 81 percent of advertisers and 84 percent of publishers in the USA were using affiliate programs. The publishers generated an average of 20 percent of their income in this way. The total investment in affiliate marketing worldwide is estimated at over 12 billion euros. So it is worthwhile for advertising companies and publishers alike to take a closer look at this marketing tactic.
- In the following we explain to you how affiliate marketing works, which models have established themselves and which formal requirements affiliate partners have to observe.
- All of these commission models have advantages and disadvantages. So there is no such thing as the perfect commission model. Instead, you should decide individually which program suits you best.
What is certain, however, is that affiliate marketing has a lot of advantages regardless of the exact type of commission system and we will now introduce the 3 most important ones to you in this blog article.
You don’t need your own product
Many people who want to set up their own online business shy away from it because they do not have their own product and think that one is the prerequisite for their own internet business. But the good news is: If you use affiliate marketing, you don’t need your own product on the contrary. Since you are promoting the products of others, your own product is not a requirement at all. You can also choose the Sean Abbott Marketing processes as well.
That means you don’t have to invest any time to elaborately create your own product (whether digital or physical). Somebody else is doing the work for you. You don’t have to invest any money in the production of a product, because the costs are borne exclusively by the person whose product you are promoting.
You also don’t incur any costs for logistics, shipping or administrative processes, because these also lie with the provider of the product that you are promoting. In other words:
- You don’t have any expenses yourself, but you generate income if the sale is successful.
- Would you also like to learn how you can earn money on the Internet with affiliate marketing and without your own product?
You don’t need your own team
As soon as you advertise other people’s products, this has another advantage for you: You don’t need a team to oversee all the organizational processes and procedures behind the actual sale. Experience shows that customer support in particular requires a great deal of time and human resources. It doesn’t matter whether someone does not receive a physical product because the shipping company made a mistake, or someone cannot download a digital product because of technical problems, someone has to take care of such requests.